The Accountant

No one knows overspending like a celebrity accountant. So you can imagine how enthused one would be to learn the VW Atlas Cross Sport celebrates the flashy but satisfies the frugal. That was our campaign premise anyway, which launched 1 week before the Covid-19 global lockdown. Strange timing? Yeah. But despite this, Reddit demanded the full length television series of the campaign, Maggie Haberman had fever dreams about it, and Vulture got a kick out of it.

The spots ran during both 2020 presidential national conventions, both presidential debates, dueling town halls, and throughout CNN’s mind melting election night coverage. Prompting Twitter to react: “More interested in the lore of the Paul Giamatti/Kieran Culkin VW commercials than anything on TV right now,” and “Can these two keep being a dynamic duo in perpetuity?” Honestly, it would have been my pleasure.

And some teasers…

Agency: Johannes Leonardo
Director: Steve Rogers, Biscuit Filmworks
Edit: Rich Orrick, Work Editorial
ECD: Jimm Lasser
ACDs: Allison Lackey, Bryan Barnes
Producers: Benton Roman, Abbie Noon